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SFR

France

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Year: 2017

Client: SFR

Location: France

Implemented in more than 150 stores throughout France, the new concept is designed to get customers to feel enthusiasm in contact with the latest technology. Always favoring a clean and simple yet modern design, the store anticipates and accompanies the contemporaneity of the commercialized products. Transparency is key to the new concept, both in what concerns architecture – the imposing but inviting glass façade reveals the shop’s interior – as well as the store’s functions, which offer an immersive and avant-garde experience to the visitor.

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